Like most great success stories, Emplify began as a simple idea.
“What if we made an in-house app for our employees?”
Known as “Bluebridge” at the time (a mobile app engagement platform for churches and tourism bureaus), we had every resource available to make it happen. By the end of 2015, Bluebridge had already published over 600 apps to the iTunes and Google Play stores, delivered more than six million push notifications, and achieved over 15 million user sessions. Realizing our exponential growth was largely due to our vibrant culture and aligned teams, we requested an internal app to keep that momentum going.
The results were astounding.
When 100% of the team adopted the internal app and usage skyrocketed, we knew we were on to something. The activity caught the attention of Todd Richardson, the former EVP of Admin for ExactTarget (now Salesforce Marketing Cloud) who had helped grow the company’s employee base and build its infamous and unique culture.
From there, we launched our first employee engagement product line in 2016, immediately striking a chord among an eager market and quickly achieving sales that surpassed those of Bluebridge’s existing offerings within just a few short months.
We branded our employee engagement product as a stand-alone entity, Emplify, to address shifts around when, where, and how people work. In Fall 2016, we launched our Emplify Survey, addressing the need for companies to be able to accurately measure employee engagement before taking steps to improve it. Psychometrically valid and fully confidential, the survey continually maintains an 85% average response rate.
Today, Emplify is well-positioned to help people-centered CEOs and HR leaders measure, diagnose, and solve their employee engagement challenges through a combination of insightful survey data and expert guidance.
What insights can we help you uncover?